Bulk emails in just a few clicks
Get maximum results from your email communications with minimum efforts! Bpm’online marketing will guide you through the most efficient steps with a best practice email-marketing process – from creation of bulk email to tracking responses. Schedule mass mails and segment audience with a few clicks of a mouse. The system offers a set of ready to go macros and access to a templates library, which will help to personalize each message.
Visual content designer
Create eye-catching email templates for your mass mail campaigns using the built-in content designer. The system offers a set of ready-to-use content blocks to enable the design of your templates in a WYSIWYG mode. Prior to sending the mass mail, test how the template is displayed in different browsers and on different devices.
Prepare an email blast in a matter of seconds. The system offers a library of ready-to-use templates. Just add your company logo and the template is ready to be sent. Save the customized template or upload your own for your next email campaign.
Respond to client requests as soon as you receive them. You can create trigger emails that are sent to the client on a specific occasion, such as email confirmation or e-book download. The system also allows you to create emails to be sent regularly, perhaps on a certain day of the week or at a certain time every day.
Increase the level of customer loyalty with help of built-in mechanisms to intelligently manage communications with customers. You can set limitations on the number of messages per day, week or month, and give customers the opportunity to manage their subscriptions – a set of topics they are interested in.
Identify customer interest by analyzing bulk email results. Comprehensive analytics on click rates help improve communications with customers, e.g. identifying the best time for the call or modifying communication strategy based on response history.
UTM codes tracking
Get detailed analysis of customer activities on your website. Use UTM codes to analyze conversions and track the entire journey of those customers who come on your website from bulk emails.
Analyze the quality of your email templates by using the heatmap. In bpm’online marketing all clicks are displayed on the email template, and most popular links are marked with the appropriate color.